I recieved a phone call the other day, one that I was too busy to deal with at the time. One that I thought I had dealt with before. I think I’ve dealt with it now.
You see, apparently when you give any kind of personal information at an auto dealership you are doomed to hear from them over and over again no matter how many times you tell them that you are not interested. About 2 years ago, in a fit of frustration over the car I owned then, I stopped in to look at a new Dodge crossover. I took a test drive, looked into financing and even had my trade-in appraised to see if the deal would work out. Sadly, it wouldn’t, I just couldn’t afford the car at time and told the salesperson that it would take a while before I could buy another car.
Six months or so later I got a call from the salesperson, asking if I’d like to come in and check out the new deals that they had, new incentives and such. I told her that I had decided to keep the car I had and wasn’t interested at all in any new car.
Another six months passed, another phone call, from the same salesperson, I told her this time that I had moved, which was true and would not likely be purchasing a car from that dealership at any time. i thanked her for her diligence and asked that she remove me from any lists she might have and not to contact me any more.
Then this week came, a phone call came while I was extremely busy at work. I was in the middle of something very important but took the call anyway. I was instantly infuriated when I heard who was on the other end. The dealership. A new person though, informing me that the salesperson from before was gone and that they had new offers for me. I explained that I wasn’t interested but this new person persisted, I explained again that I was no longer living near them and did nnot want to hear any more and hung up. After the work incident was taken care of I left for lunch and decided to make a phone call.
I called the dealership back, asked for the business manager. I was placed on hold for somewhere near 5 minutes, told that the only “manager” there was the Finance Manager. At this point I was entirely infuriated, I asked for “the highest person on the totem pole who could resolve the harassing phone calls I was receiving.” The receptionist obliged that she had been the one to make the calls. I explained exactly that i did not want to receive any more calls from them and asked to be removed from their lists and hung up.
The moral of this story, when customer, especially potential ones ask you to leave them alone, do it. In this time when every sale is critical to your business and its survival, make sure the customers you have are satisfied, both by given them enough attention and enough space when they need it. The ones who will want to do business with you will come back time and time again, some just need time and space to put themselves in place to do so. The other moral: Don’t give out your real phone number to people whom you never intent to interact with again.